Acoustic Levitation

Acoustic Levitation

Scientists have successfully used sound waves to levitate and .. and manipulate multiple objects simultaneously for the first time using the system to "sew" a thread into a piece of fabric:

https://www.gadgetsnow.com/tech-news/scientists-use-sound-waves-to-sew-a-thread-into-fabric/articleshow/67228834.cms

Honey, I Shrunk The ....

Honey, I Shrunk The ....

Progress of nano technology gives possibilities for optics, medicine & robotics:

https://www.gadgetsnow.com/tech-news/mit-scientists-invent-new-method-to-shrink-3d-objects-to-nanoscale/articleshow/67093620.cms

Genetically-modified humans

Genetically-modified humans


With advances in science, the day is dawning when we have genetically-modified humans:


https://www.bloomberg.com/news/articles/2018-11-26/genetically-modified-babies-were-inevitable-as-dna-tech-advanced?srnd=technology-vp

Smart Cameras

Smart Cameras


Camera technology is improving fast. Now comes cameras with AI tech that can identify people, objects and more.....


https://www.bloomberg.com/news/articles/2018-11-19/this-company-is-helping-build-china-s-panopticon-it-won-t-stop-there?srnd=technology-vp

Are Super Apps the way the digital economy is headed?

Are Super Apps the way the digital economy is headed?



Super Apps are gaining ground in Asia. Are Super Apps which allow you to communicate, order rides, shop online, read eBooks, all-in-one apps the way of the future?


https://www.bloomberg.com/news/articles/2018-11-07/super-apps-asia-s-new-innovation-to-change-cities-economies?srnd=technology-vp

New ways of consuming digital content

New ways of consuming digital content


With attention spans getting shorter in the digital economy, content publishers are producing short-form version of web series, videos and even using messaging apps to publish bite-size content from books/ebooks:


https://www.cnbc.com/2018/10/30/youve-never-seen-anything-like-my-new-book-james-patterson-says.html

Human Augmentation

Human Augmentation


Implanting microchips, and more, in humans:


https://www.bloomberg.com/news/articles/2018-10-19/biohackers-are-implanting-everything-from-magnets-to-sex-toys?srnd=technology-vp

Moonlight

Moonlight

City lighting by illuminating satellites: China is planning to launch its own 'artificial moon' by 2020 to replace streetlamps and lower electricity costs in urban areas:


https://www.gadgetsnow.com/tech-news/china-to-launch-its-own-moon-by-2020/articleshow/66283395.cms

Disrupting the Labor Market: The gig economy at full throttle

Disrupting the Labor Market: The gig economy at full throttle



"Uber is testing an "on-demand labor" service that would expand the ride-hailing giant beyond the transportation realm for the first time":


https://www.cnbc.com/2018/10/18/ubers-testing-a-new-on-demand-labor-service-like-a-temp-agency.html

Freeze Frame

Freeze Frame

Scientists at California Institute of Technology are said to have developed a camera that can capture 10 trillion frames per second, which can help in further research on interactions between light and matter:

https://www.gadgetsnow.com/tech-news/worlds-fastest-camera-may-freeze-time/articleshow/66218014.cms

Programmable Legal Entities

Programmable Legal Entities


Tokenization of real assets - trading in digital assets:  https://hackernoon.com/pony-up-folks-programmable-legal-entities-are-tectonically-reshaping-capital-markets-71633e8c663c

Product personalization

Product personalization


In the digital economy, new technology, such as AI, allows for much more digital personalization (see: Digital Personalisation: The Holy Grail of AI), it is now allowing for more product personalization whereby products can become much more personalized to your needs:


https://www.cnbc.com/2018/09/27/cramer-this-years-investable-theme-is-product-personalization.html

Looking into the crypto-ball: the future of sports

Looking into the crypto-ball: the future of sports


Using blockchain tech to invest in sports stars:


https://hackernoon.com/the-future-of-football-6a0b3d7fd873

The Smart Life: Living a smart life in a smart home in a smart city?

The Smart Life: living a smart life in a smart home in a smart city?


Imagine having an AI system like Alexa or Siri in your smart home, smart office, smart car in a smart city? More and more gadgets are coming out with IoT and AI systems built-in:


https://www.gadgetsnow.com/tech-news/amazon-aims-to-make-alexa-assistant-bigger-part-of-users-lives/articleshow/65908485.cms

Changing Rooms: Kinetic Architecture

Changing Rooms: Kinetic Architecture


Rooms that change shape according to your behaviour:
https://www.gadgetsnow.com/tech-news/this-meeting-room-may-be-able-to-change-its-shape/articleshow/65873350.cms

Memory Data

Memory Data


Imagine going on holiday and coming back home and recreating images of people and places not from photos you took but from your memories using your brain data


Researchers recreate memories of faces from brain data: https://in.reuters.com/video/2018/09/18/researchers-recreate-memories-of-faces-f?videoId=465343100&videoChannel=105

Ghost Writer

Ghost Writer 

How to be creative in content creation – Use AI?

Recently, MIT has created AI that is designed to work with humans on horror stories. This AI has been ‘trained’ using over 100,000 horror stories that allows it to work with human writers to create horror stories. I suppose this is what you call a ghostwriter! (Could there be any copyright issues in creating content in this way, where the AI/machine learning code is going through many copyright works?)

Writing a bestseller may now be in the hands of AI techies rather than human authors. Content creators/producers will be gradually replaced by AI, probably even for visual/video content. At least the large content publishers will start using AI to create content for their users

Will human ingenuity and creativity always be ahead of AI in content creation?

DigitalAsian

Tokens as a Licence: Using blockchain tokens to licence IPR

Tokens as a Licence: Using blockchain tokens to licence IPR 

Tokens as a Licence: Using blockchain tokens to licence IPR

As every month passes we hear about new use cases for blockchain technology. The common ones for cryptocurrencies. Outside of cryptocurrencies, we hear about using blockchain for insurance records, supply chain management, DRM and digital assets such as financial instruments.

Rather than using tokens as a means of security, another use case is for licensing. Tokens as a Licence (TaaL) are used for licensing software. Among the many methods of licensing software, developers can get their users to purchase blockchain crypto-tokens which can then be used against software.

TaaL could be used for licensing other tangible or intangible assets such as IPR (films, music, eBooks, digital content), real estate, cars etc.

DigitalAsian

Cultured Cuisine

Cultured Cuisine


Would you eat lab-grown (cultured) meat? Is lab-grown meat a good way to ensure food supply?


https://www.cnbc.com/2018/09/17/consumers-arent-necessarily-sold-on-eating-cultured-meat-from-a-lab.html

Do you still need a human assistant?

Do you still need a human assistant?

Could you manage nowadays with a voice-controlled, AI-enabled, digital assistant like Siri or do you still require a human secretary/executive assistant?

https://economictimes.indiatimes.com/jobs/how-siri-killed-the-secretary/new-role-to-play/slideshow/65828042.cms

Clouds in Space

Clouds in Space


Amazon and Jeff Bezos may not only be working on launching people into space but also having services there too. Amazon briefly uploaded job postings which suggest it may be planning to launch cloud services in space:


https://www.cnbc.com/2018/09/11/amazons-cloud-business-is-looking-to-space.html

Vision of the Future

Vision of the Future


MIT scientists have made advances in computer vision which allow robots to distinguish between various objects. This advance in image recognition will enhance the use of robots around factories, offices and homes.


https://www.gadgetsnow.com/tech-news/mits-computer-vision-could-make-robots-more-useful/articleshow/65757928.cms

Cashier-free stores in India

Cashier-free stores in India

India's first cashier-free stores opens in Kochi, Kerala. Opened by Watasale, what impact will this have on Indian retail and ecommerce? And jobs growth?

https://www.gadgetsnow.com/tech-news/indias-first-ever-cashier-free-store-opens-in-kochi-have-a-look/articleshow/65749559.cms

Selling your Data

Selling your Data


If privacy is hard to come by these days, shouldn't people be compensated for their data? Should people be able to set their own terms and conditions as to how their data is to be used?


https://www.bloomberg.com/news/articles/2018-09-06/if-privacy-is-dead-some-argue-people-should-sell-their-own-data?srnd=technology-vp

A future with P2P rating

A future with peer-to-peer rating


Imagine a future where you give a rating to every service provider you interact with and them giving you a rating also which would then be used by the service provider to decide what, if any, services to provide you in future.


https://www.gadgetsnow.com/tech-news/heres-why-uber-will-ban-users-from-taking-cabs/articleshow/65695404.cms

Corporate use of AI to spur global economic growth?

Corporate use of AI to spur global economic growth?


As more and more companies adopt some form of artificial intelligence in their business, could this spur economic growth?


https://www.cnbc.com/2018/09/05/artificial-intelligence-ai-could-spur-global-growth-study-shows.html

Social video goes the way of gaming

Social video goes the way of gaming


Video streaming platforms, like YouTube, Netflix and Facebook, are going the way of gaming - allowing viewers to watch together and talk online about what they are watching. Gaming allows multiplayer egames/esports, social video streaming is going the same way:


https://www.cnbc.com/2018/09/02/facebook-says-social-video-will-set-it-apart-from-netflix-and-youtube.html

Blockchain Experiments

Blockchain Experiments


Some use cases for blockchain technology, other than bitcoin, in supply chains, national cryptocurrencies, voting, digital fiat currencies .....


https://www.cnbc.com/2018/08/29/bitcoin-world-is-experimenting-with-blockchain.html

DNA of Data

DNA of Data


Storing data in dna format


https://www.gadgetsnow.com/tech-news/now-you-can-save-your-bitcoin-password-or-a-secret-video-in-dna/articleshow/65603060.cms

Disruption Thru eSports

Disruption Thru eSports


eSports and gaming are disrupting industries thru their technological requirements and the growing gaming content demand


https://www.cnbc.com/2018/08/23/citi-says-esports-will-disrupt-multiple-industries-and-boost-nvidia.html

Localization

Localization: Getting technology to think in the local language rather than thinking in English and then translating


https://www.gadgetsnow.com/tech-news/googles-project-navlekha-may-solve-the-companys-local-problem-in-india/articleshow/65580334.cms

Mobility-as-a-Service

Mobility-as-a-Service

Toyota invests in Uber to create an autonomous vehicle service which may change the nature of urban mobility

https://www.cnbc.com/2018/08/27/toyota-to-invest-500-million-in-uber-at-a-valuation-of-72b-wsj.html

Year of the ICO?

Year of the ICO?


ICOs or Initial Coin Offerings seem to have taken off this year. Are token sales becoming a common way for startups to raise funds?


https://www.cnbc.com/2018/07/13/initial-coin-offering-ico-what-are-they-how-do-they-work.html

Tech Spin-offs

Tech Spin-offs 

Tech Spin-offs

Businesses with the most disruptive effect?

Why are big investors pouring money into ride-hailing startups and eSports firms? Because the technology spin-offs are huge.

Ride-hailing firms getting into autonomous vehicles need AI, sensors, robotics, image recognition, IoT, Cloud, machine learning among other technologies. eSports need video, graphics, VR, AR, cloud and other technologies.

Ride-hailing and eSports also have a fast-growing user base.

These technologies are all the technologies which will have huge future spin-offs and provide further opportunities and profits for investors.

DigitalAsian

Corporate Space

Corporatizing space: Corporates and billionaires now investing big in space and space travel for the new space race:

http://www.forbesindia.com/article/cross-border/the-ozmens-galactic-gamble/50973/1

Shape Morphing: 4D Printing

Shape Morphing: 4D Printing

3D printing using materials that can change shape over time:

https://www.gadgetsnow.com/tech-news/scientists-develop-worlds-first-4d-printing-for-ceramics/articleshow/65473209.cms 

Crypto–DRM: Blockchain for Digital Rights Management

Crypto-DRM

Crypto–DRM: Blockchain for Digital Rights Management

Kodak is launching Kodakcoin, said to be a photocentric cryptocurrency to allow photographers to have better control of their image rights management.

Using blockchain technology for digital rights management (DRM) may be a way forward for owners to track their intellectual property rights (IPR) and licence their works.

Mining this blockchain would presumably produce a ‘cryptocurrency’ or a crypto-token’.

DigitalAsian

Startup Investment Trends: Countering the Effects of Social Media

Startup Investment Trends: Countering the Effects of Social Media 

Startup Investment Trends: Countering the Effects of Social Media

With a number of prominent VCs speaking out about social media and its impact, are VCs going to invest in startups that deal with the effects of social media and tech addiction.

Arianna Huffington has launched Thrive Global, a well-being and productivity firm that uses online and offline measures to help people avoid burnouts. Thrive Global is now partnering with Times Bridge to expand in India. Thrive Global is aimed at countering the negative impact of social media and tech addiction.

Startups countering the impact of social media - will this be a new trend in investments by VCs in the startup ecosystem?

DigitalAsian

Starting Your Own VC Fund

Starting Your Own VC Fund 

Starting Your Own VC Fund

What value do you add to startups?

Recent news that VT Bharadwaj, a managing director at the India branch of Sequoia Capital, has quit the firm. This is about a year after Gautam Mago left Sequoia. Bharadwaj is likely to launch an independent VC fund.

VC fund executives are setting up their own funds for Indian startups which is great for the startup ecosystem. But are VC funds getting more specialised in the sectors they invest in or is it just that the VCs want more freedom to be able to take their own call on what startups they invest in? Also, with the proliferation of funds, the VC’s hunt for Limited Partners is getting harder.

With big funds like Sequoia and Softbank creating funds in the US$Billions and disruption from Crowdsourcing and ICOs, VCs are having to try harder to prove what value they can add to their potential investees, and to their Limited Partners also.

Some commentators are saying that with the proliferation of ICOs, VCs could become extinct. I think VCs still have a role to play in the startup ecosystem and can add value to their investees and are not going away anytime soon. VCs don’t only provide the money, they also come with their contacts and this can be more valuable to the startup than just the funds. VCs sometimes act as middlemen for startups to get the money and team together to scale up.

More VC funds in India’s startup ecosystem is always welcome but which way is the VC industry headed?

DigitalAsian

Sharing Economy: Life without Ownership

Sharing Economy: Life without Ownership 

Sharing Economy: Life without Ownership

Disruptive tech has changed the way we use assets and the concept of sharing, renting and ownership. Netflix, Uber and Airbnb have shown the way.

A large sharing economy has grown on apps and mobile sites that allow users to rent/share a whole range of goods and services, e.g. designer wear, furniture, TVs and more. The sharing economy is expected grow multiple times in the future.

Millennials are driving the sharing economy. Sharing for them makes more sense than owning. Compared to China, India has a long way to go yet.

The market for growth is drawing entrepreneurs to India. Sharing startups work on the basis that an asset can be used many times. In clothes, for instance, consumers naturally prefer to own their daily wear. They may prefer renting party wear as they would not like to repeat party wear, which makes renting a better idea.

Startups have to ensure quality of product and reverse logistics as well. Startups need partnerships with logistics and other service firms and those that succeed will have the backend such as service and maintenance sorted out.

DigitalAsian

Securitization thru Tokenization: Trading Digital Assets

Securitization thru Tokenization: Trading Digital Assets 

Securitization thru Tokenization

Trading Digital Assets

Blockchain is a new technology by which financial instruments can be securitized. Blockchain can allow assets such as equities, commodities (e.g. gold), bonds, mortgages other financial instruments and real estate to be securitized via tokenization.

Crypto-tokens, backed by such assets, can be created and traded on exchanges. Tokens could be backed by asset classes such as equities, fixed income, currencies, commodities, real estate, and derivatives.

Cryptocurrencies are already traded on crypto-exchanges. Other types of digital assets are also appearing in the market. ICO (Initial Coin Offerings) have proven popular as a means of crowdfunding for startups. Similar offerings backed by assets can be issued, listed and traded

Digital asset exchanges where financial instruments can be tokenized and then traded will become more common. Is blockchain going to disrupt the capital markets?

DigitalAsian

Let the Games Begin

Let the Games Begin 

Let the Games Begin

It is only a matter of time before India has an eSports league like cricket’s IPL. There have even been attempts to give eSports a place in the Olympic Games. Gaming and eSports has a cult following of gamers.

Why has gaming and game development gained such interest? Gaming or eSports has gained a lot of interest from content platforms as it can provide alternate revenue streams. Brand marketing through eSports/games will continue to grow. Startups in gaming and eSports are slowly growing in India.

But gaming and eSports requires lots of data consumption and this will require greater internet connectivity and lower data costs in India if it is to grow outside the main cities, especially mobile gaming. Digital infrastructure is a crucial element of eSports growth.

Gaming, Bollywood and Cricket would make a great mix of entertainment, marketing and revenue!

DigitalAsian

Idea Creation, Collaboration and Commercialization

Idea Creation, Collaboration and Commercialization 

Idea Creation, Collaboration and Commercialization

The proliferation of VC funds in India is an indication that investors, both large and small are hunting for the next killer idea.

Corporates from age-old industries are setting up funds to invest in startup ideas to try to avoid being disrupted and also the fear of missing out (FOMO).

Almost every week you read about a new VC fund or incubator or accelerator being setup to focus on India. Even Indian states are setting up incubators, tech parks etc., to create an environment for idea creation.

It is not just startup founders who are looking for VCs or Angel Investors but Angels and VCs themselves are on the lookout for good ideas and entrepreneurs to invest in.

Angel Investors and VCs organise events to attract founders to pitch their ideas. But Angel Investors and VCs need startup founders just as much as startup founders need Angel Investors and VCs. To many startup founders, the startup ecosystem can seem like it favours investors. Isn’t it also necessary for investors to pitch themselves and their credentials to startup founders? A reverse pitch.

Creating a platform for startup founders, VCs and Angel Investors where they are all on equal terms is new idea. 

DigitalAsian

Finding Synergy: How to Spot the Right Synergy between Startups

Finding Synergy: How to Spot the Right Synergy between Startups

Finding Synergy: How to Spot the Right Synergy between Startups

Finding synergy between 2 startups such that the whole partnership becomes worth more than the sum of its parts requires having both insight and foresight.

When a larger startup or corporate acquires a smaller startup, what factors come into play to judge the suitability of the acquisition?

Obviously, the teams and the skills of the 2 startups have to be able to complement each other.

Finding the right synergy is particular important for startups wanting to scale up. Finding the right partner that will help you scale and grow is important. How can your startup can leverage the strengths of the partner for mutual benefit?

Doing a SWOT analysis of each startup looking at a possible partnership will be a start. Seeing where the 2 business models overlap and also complement each other can be used to see the possible future opportunities in a partnership.

Even if a possible partnership looks good on paper, the teams have to be able to work together on a personal level also.

Is finding the partner who has the right synergy for your startup an art or a science? Probably a bit of both.

DigitalAsian

Events and Activities Create Content: Stories for Events, Groups and Brands

Events and Activities Create Content 

Stories for Events, Groups and Brands

 

Make an Event of it!

 

When you go out with your team colleagues for a night out, you take selfies or video of yourselves which are then uploaded onto social media. Even a family get-together results in visual content which later goes online.

 

If you attend an event, the organisers and participants with create visual and written content around the event which is then uploaded for promotion and marketing purposes.

 

A lot of what we do nowadays results in content being created and uploaded. When you get-together with others, most will have smartphones with them and this device now means content going online.

 

Marketers can make use of this in allowing groups to create content around events and create stories around events which help in brand marketing.

 

If a group goes to a restaurant/cinema/event, the restaurant, for example, can utilise the smartphone culture to allow people to create their stories around their meal at the restaurant to help the restaurant’s brand. Allowing groups to create your brand story.

 

Brand Marketing: Make an Event of it!

 

 

DigitalAsian

Digital Content and Services Platforms

Digital Content and Services Platforms

Online content streaming platforms such as Saavn (which streams music) and Netflix (which streams films and web series) are now producing their own original, branded content. These platforms which obtain IP rights to content from others are now themselves entering into production, distribution and artist management through tie-ups with independent content creators.

By creating their own original content and getting into production and distribution, content streaming platforms are competing with film studios and music labels.

Even platforms like Uber are buying 1000s of vehicles from the likes of Volvo and developing their AI technology. Or, on a slightly different business model, food delivery platforms, like Deliveroo, are setting up their own kitchens for what they call 'delivery-only' services where restaurants can use part of the kitchen to get its own food delivered. This is a bit like YouTube setting up its production centres when YouTubers can use these centres to create their content. These platforms are also providing the means for users to create their content or produce their services.

These marketplaces/platforms/aggregators, that provide an opportunity for distributing content and services provided by others, are now themselves producing and providing their own branded content and services.

While these platforms provide niche or independent content creators a way to distribute their content, they are now beginning to disrupt the content/service providers that have gone onto their platforms. Independent service/content providers will be competing against similar content/services produced by the platform itself.

DigitalAsian

Cryptocurrency Conundrum: An Economic Evolution?

Cryptocurrency Conundrum

Cryptocurrency Conundrum: An Economic Evolution?

CryptoInvesting, Cryptocurrency, Blockchain and Bitcoin have entered our vocabulary in recent times.

The crypto conundrum: is Bitcoin a currency or an asset?

If Bitcoin becomes more widely accepted as payment then it may become a currency. If it is not widely accepted then it may remain an asset. If it is an asset (CryptoAsset?), is it a bubble right now? Will cryptocurrencies replace fiat currencies or will governments regulate and create their own cryptocurrencies?

The technology behind Bitcoin, blockchain, has caught on for other uses such as supply chain management and smart contracts.

Bitcoin has its fiercely loyal supporters and detractors. Some don’t like Bitcoin’s anonymity and yet it’s technology, blockchain, is supposed to be a public distributed ledger of sorts. All very confusing.

Blockchain has started a new form of (crowdfunding) fund-raising – the ICO, Initial Coin Offering – which is not very well regulated as yet. Also, a possible futures market may open up for Bitcoin.

Banks are now getting interested in Bitcoin and Blockchain, and FinTech in general. Some countries have banned Bitcoin exchanges while some others are regulating it – this has resulting in an increase in the private, over-the-counter (OTC) market for Bitcoin. Is Bitcoin part of the digital disruption / economic evolution we are going through right now?

Which way this could go is anyone’s guess.

DigitalAsian

Content Ecosystem is Changing

Content Ecosystem is Changing

Content Ecosystem is Changing

Content creation and consumption is changing. Platforms for user-generated digital content has expanded original content creation and along with reducing data costs and cheaper smartphones, is changing the content ecosystem.

Apart from films and music, India is creating more local language digital content for entertainment, services and ecommerce. Bollywood and the regional film industries produce regional, vernacular content. But more needs to be done. India needs more local content platforms to drive growth of users online. Local content creators need to know digital platforms will provide a space for good original vernacular content.

With YouTube creating pop-up studios for content producers to create original content, digital content platforms are using bricks-and-mortar for greater and wider content creation. With more digital content coming onto streaming platforms like Netflix, Amazon Prime and Eros Now, the local cinema is slowly transforming to become not just a movie theatre but more of an entertainment hub providing meals, shopping and more.

Digital content consumption is changing the way digital platforms and bricks-and-mortar combine to create a better consumer experience. Content producers are changing the type of content they create to cater for more digital consumption.

DigitalAsian

Crypto-Haven: Experimenting with Ideas

Crypto-Haven

Crypto-Haven

Experimenting with Ideas

After India’s RBI barred banks from dealing in cryptocurrency, a lot of India’s crypto-exchanges are looking into shifting base abroad to countries and territories like Singapore, Switzerland, Puerto Rico etc.

The exchanges need access to banking services and eKYC which is becoming more problematic in India. That said, the RBI is looking into the possibility of starting its own cryptocurrency.

Customers of these crypto-exchanges need to be able to convert between various cryptocurrencies and fiat currencies. Some jurisdictions are better for this than others. It’s a question of finding a jurisdiction with a stable environment for crypto businesses. Crypto-regulations are in flux around the world as authorities tried to get a grip on this crypto-craze. It may be like a cat-and-mouse game where tax authorities try to limit the use of tax havens abroad.

India should create its own ‘sandbox’ in a state or territory to allow crypto-businesses to experiment with various technologies, business models and ideas, otherwise they risk all the tech talent going abroad. The Indian authorities could then see how to best regulate this new technology for its benefit. This should be extended to startups generally, not just blockchain technology startups, and allow them relatively free reign to experiment with ideas. This territory within India could become an ideas incubator.

DigitalAsian

Creating your own economic space with blockchain: Decentralizing the economy

Creating your own economic space with blockchain

Creating your own economic space with blockchain

Decentralizing the economy

Blockchain is changing the way people think about the economy and is opening up new possibilities.

Prior to the public Internet, computing was centralized with computing power in the hands of large corporations with mainframes. With PCs and the Internet, computing power became distributed to users. The idea of distributed computing and networks came into being. And with the cloud, now you have distributed storage. What about distributed economics?

Blockchain startups are creating their own 'programmable economic spaces' and, what they call, reputation systems. For example, a food/grocery delivery startup could use blockchain to incentivize certain types of behavior. For instance, if a customer orders food/groceries that are locally grown and use less packaging then they would be rewarded with more of the startup’s cryptotokens than a customer who orders groceries that use more packaging or require more transport costs. These cryptotokens could then be traded for elsewhere. Thus, the startup is incentivizing its customers to think about the environment and the customers are creating their online reputation with the cryptotokens which can be transferred around.

There are numerous other possibilities that startups can create using blockchain. Startups are experimenting with blockchain and pushing the boundaries of what can be achieved. They are creating a distributed economy that is decentralized.

DigitalAsian